ABOUT US

Innovative Cycling Pedals for Every Rider - 40 Years of Excellence in Cycling Technology

OUR STORY

Based in Auckland, New Zealand, Keywin Sports is a boutique manufacturer of pedals and associated products. We are 100% New Zealand owned, using local manufacturers where-ever all possible. Our pedals are hand assembled and tested prior to leaving our facility.

Founded in the early 1980s by John Winky, an engineering enthusiast with a deep passion for cycling, the company was born out of a desire to make cycling safer and more efficient.

John’s journey began when he witnessed a cyclist’s accident caused by traditional toe clips. Determined to create a better, more secure solution, he teamed up with a manufacturing expert to design the world’s first clipless pedal. This revolutionary invention provided riders with a stable, efficient pedalling platform that redefined the cycling experience.

Since then, Keywin has continued to push the boundaries of pedal technology and remains dedicated to enhancing performance and safety on the road, track, and trail. We're just getting started on a legacy of innovation, safety, and performance.

OUR MISSION

We are driven by a relentless passion for innovation and performance. With over 40 years of expertise, we have redefined cycling pedals, crafting products that offer unparalleled stability, efficiency, and power transfer. Guided by over 15 groundbreaking patents, our technology empowers cyclists of all levels with a safer, stronger, and more seamless riding experience.

But our commitment to performance goes beyond pedals. We understand that every ride demands endurance, comfort, and protection. That’s why we’ve developed high-quality performance creams designed to support cyclists in every condition—reducing friction, preventing discomfort, and enhancing recovery.

Our mission is simple: to push the boundaries of cycling technology so that every ride is fuelled by confidence, precision, and unmatched efficiency.

More than just a brand, Keywin represents a commitment to continuous innovation, ensuring that cyclists everywhere can ride with confidence, power, and precision.

QUALITY AND CRAFTMANSHIP

At Keywin, cycling isn’t just a sport—it’s a passion, a pursuit, and a way of life. What sets us apart isn’t just our innovation, but the heart and dedication we pour into every pedal we create. We obsess over the details, using only the finest materials—carbon fiber for strength, titanium for resilience—because we know that every ride deserves the best.

Designed with the rider in mind, our pedals don’t just perform; they elevate the experience. From our advanced Controlled Radial Movement (CRM) to our precision-engineered track pin lock system, every feature is built to empower cyclists, whether they’re pushing limits on the track or chasing personal milestones on the open road.

Keywin is more than a brand—it’s a commitment to those who live to ride. Trusted by pros and loved by enthusiasts, we exist to fuel the passion that drives every pedal stroke.

COMMITMENT TO EXELLENCE

As we continue to evolve and grow, our mission remains the same: to empower cyclists with the best possible riding experience. For competitive racers chasing victory and weekend warriors conquering new challenges, Keywin pedals are more than just equipment—they are a trusted companion on every journey, helping riders push their limits and achieve their
goals.

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